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Snappy

Native-like mini applications that bring blockchain functionality directly into social media platforms, eliminating technical barriers for Web3 adoption.

ClientSnappy
Team size3
Year2025
Scope of work
Web3Blockchain

One application that allows many

CONTEXT

Snappy is a protocol we developed to enable native-like mini applications within social media platforms. Rather than just simple links, Snappy creates interactive components that can be embedded directly into social feeds, allowing users to execute blockchain operations without leaving their social experience. Similar to Farcaster's mini apps, Snappy brings complete blockchain functionality directly into platforms like X (Twitter).

The way Snappy works is actually pretty clever - it creates a smooth journey from when you tap something in your social feed all the way to completing a blockchain transaction. We built it specifically to tackle one of Web3's biggest challenges: making these powerful technologies accessible to everyone, not just tech enthusiasts.

Our team put a lot of thought into security too. We created a decentralized registry that acts like a verification system, checking that each action is legitimate before it goes through. This helps keep users safe while still maintaining that simple, intuitive interface that makes complex transactions feel easy.

For the visual design and user experience, we teamed up with our friends at Properly Studio - they've been fantastic collaborators on several projects, and their design work really helps bring the technical components to life in a way that feels natural and approachable.

We solve minor and major problems

CHALLENGES

Technical complexity barrier

Traditional blockchain interactions require understanding of wallet addresses, gas fees, and technical concepts that deter mainstream adoption. We developed a mini app framework that abstracts these complexities, enabling users to complete transactions directly within their social media experience without needing to understand the underlying technology.

Cross-platform compatibility

Ensuring consistent functionality across various social media platforms presented significant challenges. Our solution implements adaptive rendering and component architecture that maintains the native-like experience regardless of which platform the snaps are deployed on, while ensuring responsive performance.

Wallet integration diversity

Building a permissionless financial rails system within social media required innovative approaches. We implemented an integrated Ethereum wallet that enables one-click transactions for sending money, purchasing NFTs, or participating in governance votes without redirecting users away from their social experience.

User onboarding friction

Creating discoverable mini applications within social ecosystems required addressing both technical and user experience challenges. We developed mechanisms that leverage social feed discovery, putting users just one click away from new applications, with built-in viral growth mechanics that help developers reach users efficiently without traditional app store barriers.

Ready when you are

Let's build something that matters in Web3. Whether you need a prototype next week or a full product launch, we've got the skills to make it happen.

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